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Project Northland

Project Northland is based on the most rigorous alcohol-use prevention trial ever funded by the National Institute on Alcohol Abuse and Alcoholism (NIAAA) and was developed in a region of the country that led the nation in alcohol-related teen traffic fatalities. The program was designed by prevention researchers to delay the age when youth begin drinking, to reduce use among young people who have tried alcohol, to limit the use of other drugs, and to reduce alcohol-related problems.
How it works Project Northland employs grade-specific tasks, exercises, and activities in a variety of highly engaging, interactive formats--such as comic books and posters--to reach young people at an age when they are most likely to try alcohol. Because this program includes important community components, it can be effectively implemented by schools as well as by community programs.
Sixth Grade: Slick Tracy
: With a comic-strip theme and entertaining activities, the Slick Tracy program draws young people and their families together to discuss alcohol-related issues.
Seventh Grade: Amazing Alternatives!
: Imaginative, kid-tested ideas about resisting alcohol and appreciating alcohol-free activities get students and their peers talking and problem solving.
Eighth Grade: PowerLines
: Reinforcing the messages and strategies of Slick Tracy and Amazing Alternatives!, PowerLines gets kids thinking about how community groups and organizations, parents, police, schools, media, liquor stores and bars, and local government--influence prevention efforts.
Study outcomes
Project Northland is a CSAP-approved curriculum with proven outcomes. Overall, outcomes from an initial three-year test of the program show that, relative to the control group, students who participated in Project Northland demonstrated reduced levels of alcohol, marijuana, and cigarette use and displayed more resilient behaviors.
Students who participated in Project Northland:
Showed reduced levels of alcohol use
30% lower weekly drinking
20% lower monthly drinking

Engaged in significantly less cigarette and alcohol use over time
27% lower use of cigarettes by the end of eighth grade
27% lower use of alcohol by the end of eighth grade

Demonstrated markedly lower drug use by eighth grade. Intervention group students who never drank alcohol at the beginning of sixth grade showed
50% lower marijuana use by the end of eighth grade
37% lower cigarette use by the end of eighth grade
History Project Northland was developed in the 1990s in a northern Minnesota region that led the nation in alcohol-related teen traffic fatalities. After an initial three-year test of the program, teen alcohol use decreased by 30% and tobacco and marijuana use declined significantly. Project Northland can work in your corner of the world, too, by:
• targeting the years when kids are most likely to try alcohol
• focusing on three key prevention goals: delay, reduce, and limit
• preventing use of other drugs by aiming at the "gateway" drug of alcohol
• integrating classroom activities, parent involvement, peer leadership, and community support

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Project Northland

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